You'll need to configure integration scenarios when employee profiles and additional parameters have been set up.

All entities in the CRM system will be created based on these scenarios.

Integration scenarios look like this by default:

Here's the logic for such a scenario:

Incoming call from a new client

  • In the moment of picking up the handset during an incoming call, a contact, a deal, and an organisation will be created (with utm tags)

  • The manager who accepted the call becomes responsible for the deal.

  • After a missed incoming call, a task will be created for the Top manager. The task will be associated with an open deal. The task processing time is usually +4 hours, but you may change it in the integration settings.

  • If an unknown employee accepts the call, a task will be created for the Top manager to check the integration settings and transfer the deal and the call to another agent.

Incoming call from an existing client with an open deal/contact

Ringostat checks the phone number to see if there is a contact with such a phone number

The information will be added after the call if there is an open deal. If there is a contact but no deal — a new one will be created for this contact.

  • After a missed incoming call, a task for the manager responsible for an open deal or contact for the customer's number will be created.

  • If the responsible manager accepts the call, a task and a link to the audio recording will be created with the call.

If the call is accepted by the manager, who is not responsible for the deal, two tasks will be created:

-for the one who's accepted the call (a completed task)

-for the manager responsible for the deal — to check the call (not completed task).

  • If an unknown employee accepts the call, a task will be created for the Top manager.


Let's consider a case when only the creation of a deal is chosen in the integration scenarios — without the creation of a contact.

The deal will not be created if you receive a call from a new client. It happens because the deal is not an independent entity. So it is necessary to choose the creation of a contact first in the integration scenarios.

If the client already has deals in the CRM, but all of them are closed, the new deal will not be created either.


A successful outbound call to the existing client with an open deal/contact

  • After a successful outgoing call, a task will be created; a conversation recording will be attached.

  • After a successful outbound call from the manager, who is not responsible for the deal, the completed task associated with the open deal/contact will be created for the responsible manager; the link to the audio will be added to the task.


In case of an outbound call to a new client, a new deal will only be created when there is open contact and deal in the CRM system. It is necessary to add contact and deal first and only then to make a call.


On sending a form from the site, the integration checks by phone number whether there is a contact who has the same phone number as the person who filled out the form.

If there is an open deal, the information will be added to it. If there is none — a contact, a deal, and an organisation will be created.

The "Forms on your site" integration must be activated to send data from forms to the CRM system.

If these integration scenarios don't work for you, you can modify them. We recommend that you contact our technical support in advance, so our experts can help you with the best configuration options for your project.

Description of the fields with conditions for creating entities in CRM

The time of initiating the call

Description

Before picking up the handset during an incoming call

The selected actions will be performed at the time of initiating the call before picking up the handset

In the moment of picking up the handset during an incoming call

The selected actions will be performed at the time of picking up the handset

After a missed incoming call

The selected actions will be performed after an unsuccessful incoming call

After an incoming call answered by Manager

The selected actions will be performed if the call is answered by an agent who is not responsible for a deal or contact

After an incoming call is answered by Responsible Manager

The selected actions will be performed if the call is answered by an agent who is responsible for a deal or contact

After a successful outbound call from Responsible Manager

The selected actions will be performed if the successful call was made by a manager who is responsible for a deal or contact

After a successful outbound call from Manager

The selected actions will be performed if the successful call is made by a manager who is not responsible for a deal or contact

After a missed outbound call from Manager

The selected actions will be performed if an agent makes an unsuccessful call

The call is accepted/made by an unknown employee

The selected actions will be performed if the call was made or received by a manager who is not assigned to the CRM user in the integration settings

On sending a form from the site

The chosen actions will proceed on submitting the form sent on your site

Under the specified conditions, you can configure creation of the following entities:

  1. Create contact

    The contact will be created if no previously created contact exists in CRM. If a previously created contact is found without utm tags — utm tags will be assigned to it.

  2. Create deal

    The deal will be created if no previously created deal exists in CRM. If a previously created deal is found without utm tags — utm tags will be assigned to it.

  3. Create a deal, if there are no previously created deals

    Don't duplicate deals if there is already a closed deal with this contact. The event will be attached to the closed deal.

  4. Create organisation

    The organisation will be created if no previously created organisation exists in CRM. If a previously created organisation is found without utm tags — utm tags will be assigned to it.

  5. Create a task for Top Manager

    A task will be created for the Top Manager. The task will be associated with an open deal or contact. If the deal and contact are missing, the task will be made without connections.

  6. Create a task for Manager

    A task will be created for a manager who made or received the call. The task will be associated with an open deal or contact. The task will be created without connections if the deal and contact are missing.

  7. Create a task for Responsible Manager

    A task will be created for the manager responsible for the open deal or contact. If the deal and contact are missing, the person who received or made the call or the Top manager will be appointed as responsible. The task will be associated with an open deal or contact. If the deal and contact are missing — the task will be created without connections.


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